Simply Briliant
Cofounder of Fast Company magazine and bestselling author of Mavericks at Work and Practically Radical shows how true business innovation can spring from the unlikeliest places.
Far_x000D_ away from Silicon Valley, in familiar, traditional, even unglamorous _x000D_ fields, ordinary people are unleashing extraordinary advances that amaze_x000D_ customers, energize employees, and create huge economic value. Their _x000D_ secret? They understand that the work of inventing the future doesn't _x000D_ just belong to geeks designing mobile apps and virtual-reality headsets,_x000D_ or to social-media entrepreneurs hoping to launch the next Facebook. _x000D_ Some of today's most compelling organizations are doing brilliant things_x000D_ in simple settings such as retail banks, office cleaning companies, _x000D_ department stores, small hospitals, and auto dealerships.
William C. Taylor, cofounder of Fast Company and best-selling author of Practically Radical,_x000D_ traveled thousands of miles to visit these hotbeds of simple brilliance_x000D_ and unearth the principles and practices behind their success. He _x000D_ offers fascinating case studies and powerful lessons that you can apply _x000D_ to do ordinary things in extraordinary ways, regardless of your industry_x000D_ or profession. Consider, for instance, how...
·Miami Beach's _x000D_ dazzling 1111 Lincoln Road reimagined the humble parking garage as a _x000D_ high-profile public space that hosts weddings, yoga classes, and _x000D_ celebrity gatherings.
·USAA, the financial-services giant that _x000D_ provides soldiers and their families with insurance and banking _x000D_ products, inspires frontline employees to deliver legendary service by _x000D_ immersing them in military culture.
·Pal's Sudden Service, a _x000D_ fast-food chain with a cult following, serves up burgers and fries with _x000D_ such speed and accuracy that companies from other industries pay to _x000D_ learn from its astonishing discipline.
·Lincoln Electric, a _x000D_ manufacturer based in Euclid, Ohio, dominates its ultracompetitive _x000D_ markets with a fierce devotion to quality and productivity. But the key _x000D_ to its prosperity is a share-the-wealth model that gives everybody a _x000D_ sense of security and a piece of the action. It has maintained a strict _x000D_ no-layoff pledge since 1958.
As Taylor writes: “The story of _x000D_ this book, its message for leaders who aim to do something important and_x000D_ build something great, is both simple and subversive: In a time of _x000D_ wrenching disruptions and exhilarating advances, of unrelenting turmoil _x000D_ and unlimited promise, the future is open to everybody. The thrill of _x000D_ breakthrough creativity and breakaway performance . . . can be summoned _x000D_ in all sorts of industries and all walks of life, if leaders can _x000D_ reimagine what’s possible in their fields.” Simply Brilliant shows you how.
From the Hardcover edition.
Far_x000D_ away from Silicon Valley, in familiar, traditional, even unglamorous _x000D_ fields, ordinary people are unleashing extraordinary advances that amaze_x000D_ customers, energize employees, and create huge economic value. Their _x000D_ secret? They understand that the work of inventing the future doesn't _x000D_ just belong to geeks designing mobile apps and virtual-reality headsets,_x000D_ or to social-media entrepreneurs hoping to launch the next Facebook. _x000D_ Some of today's most compelling organizations are doing brilliant things_x000D_ in simple settings such as retail banks, office cleaning companies, _x000D_ department stores, small hospitals, and auto dealerships.
William C. Taylor, cofounder of Fast Company and best-selling author of Practically Radical,_x000D_ traveled thousands of miles to visit these hotbeds of simple brilliance_x000D_ and unearth the principles and practices behind their success. He _x000D_ offers fascinating case studies and powerful lessons that you can apply _x000D_ to do ordinary things in extraordinary ways, regardless of your industry_x000D_ or profession. Consider, for instance, how...
·Miami Beach's _x000D_ dazzling 1111 Lincoln Road reimagined the humble parking garage as a _x000D_ high-profile public space that hosts weddings, yoga classes, and _x000D_ celebrity gatherings.
·USAA, the financial-services giant that _x000D_ provides soldiers and their families with insurance and banking _x000D_ products, inspires frontline employees to deliver legendary service by _x000D_ immersing them in military culture.
·Pal's Sudden Service, a _x000D_ fast-food chain with a cult following, serves up burgers and fries with _x000D_ such speed and accuracy that companies from other industries pay to _x000D_ learn from its astonishing discipline.
·Lincoln Electric, a _x000D_ manufacturer based in Euclid, Ohio, dominates its ultracompetitive _x000D_ markets with a fierce devotion to quality and productivity. But the key _x000D_ to its prosperity is a share-the-wealth model that gives everybody a _x000D_ sense of security and a piece of the action. It has maintained a strict _x000D_ no-layoff pledge since 1958.
As Taylor writes: “The story of _x000D_ this book, its message for leaders who aim to do something important and_x000D_ build something great, is both simple and subversive: In a time of _x000D_ wrenching disruptions and exhilarating advances, of unrelenting turmoil _x000D_ and unlimited promise, the future is open to everybody. The thrill of _x000D_ breakthrough creativity and breakaway performance . . . can be summoned _x000D_ in all sorts of industries and all walks of life, if leaders can _x000D_ reimagine what’s possible in their fields.” Simply Brilliant shows you how.
From the Hardcover edition.
| Details | |
| Author : | Taylor, William C. |
| Format : | Paperback |
Rp 315,000
Ex Tax: Rp 315,000
- : Out Of Stock
- Weight: 0.60kg
- ISBN: 9780241009185