The Third Wave: an Entrepreneur's Vision of the Future

The #1 New York Times and Wall Street Journal bestseller _x000D_ from Steve Case—the co-founder of AOL—presents “a compelling roadmap for_x000D_ the future…that can help us make sense of the technological changes _x000D_ reshaping our economy and the world. A fascinating read” (Sheryl _x000D_ Sandberg, Facebook COO and founder of LeanIn.org).

Steve Case—a _x000D_ pioneer who made the Internet part of everyday life—was on the leading _x000D_ edge of a revolution in 1985 when he co-founded AOL, the first Internet _x000D_ company to go public and the most successful business of the 1990s. Back_x000D_ then Case was an entrepreneur in an industry that hadn’t really been _x000D_ invented yet, but he had a sense how dramatically the Internet would _x000D_ transform business and society. In The Third Wave, he uses his _x000D_ insights garnered from nearly four decades of working as an innovator, _x000D_ investor, and businessman to argue the importance of entrepreneurship _x000D_ and to chart a path for future innovators.

We are entering, as _x000D_ Case explains, the “Third Wave” of the Internet. The first wave saw AOL _x000D_ and other companies lay the foundation for consumers to connect to the _x000D_ Internet. The second wave saw companies like Google and Facebook build _x000D_ on top of the Internet to create search and social networking _x000D_ capabilities, while apps like Snapchat and Instagram leveraged the _x000D_ smartphone revolution. Now, Case argues, we’re entering the Third Wave: a_x000D_ period in which entrepreneurs will vastly transform major “real world” _x000D_ sectors such as health, education, transportation, energy, and food—and _x000D_ in the process change the way we live our daily lives.

Part memoir, part manifesto, and part playbook for the future, The Third Wave_x000D_ explains the ways in which newly emerging technology companies will _x000D_ have to rethink their relationships with customers, with competitors, _x000D_ and with governments; and offers advice for how entrepreneurs can make _x000D_ winning business decisions and strategies—and how all of us can make _x000D_ sense of this ever-changing digital age.